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NetElixir’s Battle for the Best LSI-Friendly Content
While many may consider writing keyword-fueled content an SEO practice of the past, keywords do still play an important role, just not in the way you previously thought. Before, your ranking for a specific keyword phrase depended upon how many times you mentioned that keyword in your content…even if you literally said chicken chicken chicken…chicken-chicken, […]
Yahoo and Bing Amend Their Search Partnership: What You Need to Know
While we’ve survived the arrival of Mobilegeddon, there’s a new big change happening that will affect online advertisers: Yahoo and Microsoft are altering their strategic search alliance. While according to the Yahoo press release, this change is being made to “improve the search experience, create value for advertisers, and establish ongoing stability for partners”, it […]
[Infographic] Mobilegeddon
It’s been hard to avoid at least hearing about the arrival of “Mobilegeddon” in the search world, but do you know how it really works, or why it’s so important? Check out our latest infographic for our breakdown on how Google’s latest mobile algorithm update works, how you can make sure you’re benefiting from it, […]
Do Not Fear “Mobilegeddon”: How to Make this Update Work for You
As most us of have heard, (or perhaps been put into a panic by the trending hashtag #Mobilegeddon), this week Google rolled out its latest algorithm update for mobile. While this update is merely meant to help mobile searchers access mobile-friendly sites easier, the reaction online has been slightly more dramatic, featuring photoshopped images of […]
Encrypting the Web took a leap forward with HTTPS-encrypted Google ads
HTTPS (Hypertext Transfer Protocol Secure) works by transmitting normal http interactions through an encrypted system so that the information cannot be accessed by any party other than the intended users. This technology is nothing new, as HTTPS has been around for over 20 years. However, in days past, web-server capacity and network performance were limiting factors […]