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3 Free Tools to Boost your SEM Results!
At LXRMarketplace.com, we offer several free online tools to help you enhance your current online marketing efforts and fill any holes that are preventing you from reaching your full potential. Whether it’s a SEO- or SEM-related problem, proper diagnosis will help you find an effective solution and reach your goals more efficiently. • Facilitate your online […]
Don’t Make these Three SEM Mistakes!
Last Friday, NetElixir University had the pleasure of hosting its second webinar, “3 SEM Mistakes to Avoid in 2013”! CEO Udayan Bose along with Sales Manager, Marinn Hersh presented the webinar and discussed a few crucial SEM mistakes that search marketers are notorious for making when carrying out their campaigns. Be sure to […]
3 SEM Mistakes to Avoid in 2013!
NetElixir University will be hosting it’s 2nd webinar, “3 SEM Mistakes to Avoid in 2013” on Friday, January 25th, from 2-2:30pm EST! Register here. We’ve done the research… 70% of retail search advertisers do not have a clear and defined digital marketing plan in place! This means only 30% of digital marketers are operating with […]
The Latency Effect
The recession had a profound impact on buyer behavior. Shoppers started doing more research, more bargain hunting and the consumer decision making process got a little longer (per our research, 12% longer.. http://www.nytimes.com/2011/04/04/technology/04drill.html). We decided to conduct an experiment on our consumer electronics clients between October 1, 2012- Nov 30, 2012. This time overlapped with the […]
Black Friday Online Sales driven by Search Advertising registers 31% YoY increase
2012 Holiday Sales are off to a strong start with Black Friday Online Sales registering a Y/Y increase of 31%. Our findings are based on Black Friday sales data aggregated for 38 large US online retailers (in 7 retail categories representing 120 million search impressions). NetElixir uses proprietary search marketing analytics technology, LXRRetail, for data […]